Senior Lifecycle Marketing Specialist

Overview

Role involves leading lifecycle marketing strategies to enhance user engagement and retention.

Ideal candidate has 4+ years in lifecycle marketing with strong analytical and organizational skills.

Locations

• Canada
• United States

Requirements

• 4+ years in lifecycle or CRM marketing
• Strong messaging strategy
• Experience managing multi-channel campaigns

Responsibilities

• Lead lifecycle programs for user acquisition and retention
• Create email/SMS journeys
• Collaborate on landing page flows
• Develop educational campaigns
• Launch lifecycle sequences
• Analyze lifecycle funnel data
• Segment patients for targeted outreach
• Set up A/B tests

Benefits

• Flexible hours
• Work wherever you choose
• Fun and casual work environment
• Employee engagement activities
• Diverse global team