Head of CRM

Overview

Role involves leading lifecycle marketing and CRM efforts to enhance customer retention and engagement.

Ideal candidate has 7+ years in CRM/lifecycle marketing, preferably in fintech or SaaS, with strong analytical skills.

Locations

• Czech Republic, Praha, Hlavní město, Prague
• Latvia, Riga, Riga
• Poland, Mazovia, Warsaw
• Lithuania, Vilnius, Vilnius
• Estonia, Harju, Tallinn

Requirements

• 7+ years experience in CRM
• Expertise in CRM tools
• Strong analytical skills

Responsibilities

• Develop lifecycle marketing strategy
• Lead CRM efforts
• Build and scale CRM team
• Collaborate on onboarding
• Design revenue growth campaigns
• Manage multi-channel communications
• Track campaign performance
• Work cross-functionally