Digital Marketing Specialist (PPC & Lead Generation)

Overview

Role involves managing PPC campaigns and lead generation strategies.

Ideal candidate has 5+ years of experience in digital marketing with a focus on lead generation.

Locations

• Philippines

Requirements

• Bachelor's degree required
• 5+ years of experience with Google Ads and Meta Ads
• Understanding of B2B marketing funnels
• Familiarity with email marketing tools
• Proficient in Google Analytics and campaign analysis

Responsibilities

• Plan and manage Google Ads and Meta Ads
• Revitalise marketing funnel
• Develop customer acquisition strategies
• Collaborate with sales teams
• Monitor campaign metrics
• Produce performance reports
• Test ad creatives and strategies
• Support email marketing initiatives

Benefits

• Work from home
• Comprehensive HMO
• Training programmes
• Engaging company outings
• Supportive culture