Marketing Manager -- Digital Lead Generation

Overview

Role involves leading digital marketing initiatives for B2B lead generation in the education sector.

Ideal candidate has 4+ years of digital marketing experience with a focus on B2B lead generation and strong design skills.

Locations

• United States

Requirements

• 4+ years of digital marketing experience
• Bachelor's degree in Marketing or related field
• Proficient in HubSpot and Salesforce Marketing Cloud

Responsibilities

• Lead multi-channel digital campaigns
• Collaborate with Sales and Product teams
• Manage external resources
• Own visual execution of marketing materials
• Manage brand websites
• Execute segmented B2B nurture campaigns
• Build and optimize landing pages
• Track and report on campaign performance

Benefits

• Generous time off policies
• Medical, Dental, and Vision Insurance
• 401K Safe Harbor
• Six weeks paid parental leave
• Free courses for family members