Marketing Lead

Overview

Role focused on driving enrollments through performance marketing strategies.

Ideal candidate should have 7+ years of experience in performance marketing with expertise in paid search and SEO.

Locations

• India

Requirements

• 7+ years of experience in performance marketing
• Proven expertise in paid search platforms
• Solid understanding of SEO principles
• Experience in developing affiliate marketing programs
• Exceptional analytical skills
• Strong communication and presentation skills

Responsibilities

• Develop and execute performance marketing strategies
• Manage and optimize paid search campaigns
• Lead SEO efforts
• Grow and manage affiliate marketing program
• Analyze campaign performance data
• Develop and implement A/B tests
• Monitor and report on KPIs
• Collaborate with cross-functional teams