Sporty Group

LATAM Performance Marketing Lead

Sporty Group

Overview

Role focused on leading performance marketing efforts in Brazil and Mexico for user acquisition.

Ideal candidate should have 5+ years of performance marketing experience in LATAM, preferably in online sports betting.

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Locations

  • Brazil
  • Mexico

Requirements

  • 5+ years experience in performance marketing
  • Fluency in English and Portuguese
  • Deep knowledge of performance marketing platforms

Responsibilities

  • Lead performance marketing strategy for Brazil and Mexico
  • Manage and optimize campaigns across platforms
  • Drive user acquisition through data-driven testing
  • Develop affiliate and programmatic channels
  • Analyze campaign performance using analytics tools
  • Collaborate with product and creative teams
  • Stay updated on LATAM digital trends
  • Build relationships with key partners

Benefits

  • Quarterly bonuses
  • Flexible working hours
  • Top-of-the-line equipment
  • Referral bonuses
  • 30 days paid annual leave
  • Annual company retreat