SimplePractice

Director of Lifecycle Marketing Operations

SimplePractice

Overview

Strategic leadership role focused on lifecycle marketing and customer engagement.

Ideal candidate has 8+ years in marketing with strong analytical and leadership skills in a SaaS environment.

180k usd / yearremoteseniorEnglishAI toolsmarketing automation

Locations

  • United States

Requirements

  • 8+ years in growth or lifecycle marketing
  • 3+ years in leadership role
  • Experience in SaaS or digital-first organizations

Responsibilities

  • Lead and develop a lifecycle marketing team
  • Execute growth strategies for customer acquisition and retention
  • Leverage AI for personalized customer journeys
  • Build analytics framework for growth metrics
  • Champion A/B testing and optimization
  • Collaborate with cross-functional teams
  • Deliver messages across customer lifecycle
  • Ensure use of cutting-edge tools

Benefits

  • Medical, dental, vision insurance
  • 401(k) with company match
  • Flexible Time Off
  • Mental health resources
  • Paid parental leave
  • Tuition reimbursement