Director of Marketing Analytics

Overview

Role involves leading marketing analytics to drive data-informed decisions and performance.

Ideal candidate has 10+ years in marketing analytics with strong leadership experience in B2B SaaS.

Locations

• United States

Requirements

• 10+ years in marketing analytics
• 3-5 years in senior leadership roles
• Strong proficiency in BI tools
• Hands-on experience with attribution modeling
• Deep understanding of MarTech ecosystems

Responsibilities

• Lead global marketing analytics strategy
• Define and scale funnel measurement
• Develop attribution models
• Collaborate with Global Analytics team
• Work cross-functionally with data engineering
• Act as strategic lead for analytics roadmap
• Embed predictive analytics into processes