Persona

Lifecycle Marketing Manager

Persona

Overview

Role focused on improving buyer's journey through lifecycle marketing strategies.

Ideal candidate has 3+ years in B2B email marketing with a strong analytical and project management background.

100k usd / yearhybridmidpermanentfull-timeEnglishMarketoHubSpotSalesforceHTMLCSS

Locations

  • United States, California, San Francisco

Requirements

  • 3+ years in email/lifecycle marketing
  • Experience with marketing automation systems
  • Strong analytical background

Responsibilities

  • Collaborate on nurture campaigns
  • Optimize targeting and messaging
  • Map buyer's journey
  • Execute A/B testing plans
  • Support campaign operations
  • Analyze email campaign performance
  • Proof and QA campaigns

Benefits

  • Medical benefits
  • Dental benefits
  • Vision benefits
  • 401(k) contribution
  • Unlimited PTO
  • Quarterly mental health days
  • Professional development stipends
  • Wellness benefits
Lifecycle Marketing Manager | Persona