Media Planning Specialist

Overview

Role involves developing and executing digital media plans for healthcare audiences.

Ideal candidate has 3+ years in media planning, preferably in healthcare, with strong analytical skills.

Locations

• Canada, Ontario, Toronto

Requirements

• 3+ years media planning experience
• Experience in healthcare/pharma is an asset
• Strong digital media emphasis

Responsibilities

• Develop media strategies
• Allocate budgets
• Optimize ad campaigns
• Evaluate media success
• Build vendor relationships
• Mentor Media Planning Coordinators
• Collaborate with internal teams
• Lead budget management