Senior Lifecycle Marketing Manager

Overview

Role focused on creating personalized lifecycle marketing strategies to enhance member engagement.

Ideal candidate should have strong experience in consumer engagement and retention, particularly in app-based subscriptions.

Locations

• United States

Requirements

• Experience in app-based subscriptions
• Proven track record of engagement experiments
• Strong communication skills

Responsibilities

• Lead lifecycle marketing campaigns
• Collaborate with product partners
• Design multi-channel touchpoints
• Build experimentation plans
• Develop engagement frameworks
• Communicate with leadership
• Leverage AI for engagement

Benefits

• Comprehensive healthcare coverage
• Monthly wellness stipend
• Retirement savings match
• Lifetime Headspace membership
• Unlimited free mental health coaching
• Generous parental leave
• Stock awards
• Paid performance incentives