Senior Lifecycle Marketing Manager

Overview

Role focused on creating personalized lifecycle marketing strategies to enhance member engagement and retention.

Ideal candidate has strong experience in lifecycle marketing with a focus on engagement and retention strategies.

Locations

• United States

Requirements

• Experience in app-based subscriptions
• Experience in consumer engagement and retention
• Proven track record of engagement experiments

Responsibilities

• Lead lifecycle marketing campaigns
• Collaborate with product partners
• Design multi-channel touchpoints
• Build experimentation plans
• Develop engagement frameworks
• Communicate with cross-functional partners
• Drive innovation using AI

Benefits

• Comprehensive healthcare coverage
• Monthly wellness stipend
• Retirement savings match
• Lifetime Headspace membership
• Generous parental leave
• Stock awards
• Paid performance incentives