GoodData

Digital Marketing Specialist

GoodData

Overview

Role focused on managing lead generation and brand awareness campaigns across digital channels.

Ideal candidate has 5+ years of B2B digital marketing experience, particularly in SaaS, with strong PPC and analytics skills.

hybridmidpermanentfull-timeEnglishGoogle AdsGoogle AnalyticsHubSpot

Locations

  • Czech Republic, Jihomoravský kraj, Brno
  • Czech Republic, Praha, Hlavní město, Prague

Requirements

  • 5+ years of experience in B2B digital marketing
  • Intermediate skills in Google Ads and Google Analytics
  • Experience with email campaign strategy and execution
  • Strong understanding of online marketing channels
  • Excellent written and verbal communication skills in English

Responsibilities

  • Manage lead generation and brand awareness campaigns
  • Optimize campaigns' targeting, bidding, and creatives
  • Manage email marketing agenda in HubSpot
  • Collaborate with product marketing, content, and SEO teams
  • Set up reporting process for campaign outcomes

Benefits

  • Support from a skilled marketing team
  • Exposure to brand development and broader campaign strategy