ABM Manager

Overview

Role involves managing and scaling ABM programs and campaigns.

Ideal candidate should have 4+ years in Demand Generation or ABM in a SaaS environment.

Locations

• United States

Requirements

• 4+ years in Demand Generation or ABM
• Experience with enterprise-scale ABM campaigns
• Strong collaboration skills with sales teams
• Hands-on experience with A/B testing and data analysis

Responsibilities

• Design and manage multi-channel ABM campaigns
• Collaborate on account-triggered outreach strategies
• Develop tailored content for key personas
• Optimize ABM strategy across segments
• Manage experimentation programs
• Lead persona segmentation and journey mapping
• Oversee ABM landing pages
• Report on ABM success metrics