Fieldguide

Senior Demand Generation Manager

Fieldguide

Overview

Role focused on owning and optimizing the buyer journey through various marketing strategies.

Ideal candidate has 4-7 years of B2B SaaS marketing experience with a focus on demand generation.

135k usd / yearremotemidpermanentfull-timeEnglishHubSpotGoogle AnalyticsLinkedIn Ads

Locations

  • United States, California, San Francisco

Requirements

  • 4-7 years experience in B2B SaaS marketing
  • Experience in lifecycle and demand generation marketing
  • Proven success in email nurture programs
  • Strong webinar and digital event experience
  • Ability to think strategically and execute independently
  • Collaborative mindset with strong communication skills
  • Familiarity with HubSpot and Google Analytics

Responsibilities

  • Own and optimize buyer journey
  • Lead lifecycle campaigns
  • Manage webinar program
  • Activate social campaigns
  • Optimize website conversion
  • Support integrated campaigns
  • Leverage third-party sponsorships

Benefits

  • Competitive compensation packages
  • Unlimited PTO
  • 401k
  • Wellness benefits
  • Technology reimbursement
  • Flexible work schedules