Director of Product Marketing

Overview

Director of Product Marketing responsible for leading product marketing strategy and go-to-market initiatives.

Ideal candidate has 8+ years in B2B product marketing with strong storytelling and customer-centric skills.

Locations

• United States

Requirements

• 8+ years in B2B product marketing
• 2+ years in leadership role
• Experience with AI software products preferred

Responsibilities

• Lead GTM strategy for product launches
• Develop product positioning and messaging
• Conduct market and competitive research
• Build buyer personas and market segmentation
• Create sales collateral and enablement tools
• Collaborate on campaign strategy and content
• Represent the company at industry events