CRM Lifecycle Manager

Overview

Role involves leading email marketing strategy and team to enhance customer engagement and retention.

Ideal candidate has 8+ years in email marketing with strong data-led optimisation skills.

Only candidates from Australia, New Zealand, and Mexico are considered

Locations

• New Zealand
• Mexico
• Australia

Requirements

• 8+ years of email marketing experience
• Experience with CRM platforms like Iterable
• Strong copywriting and communication skills

Responsibilities

• Define and optimise email marketing roadmap
• Lead user email flows creation
• Analyse campaign performance
• Drive segmentation strategies
• Own email performance dashboard
• Manage email platform
• Align email initiatives with product teams
• Lead and coach email specialists

Benefits

• Flexible working
• Work from anywhere
• Connection budget
• Learning budget
• Home office allowance
• Wellbeing support
• Volunteer leave
• Parental leave