Senior CRM Specialist

Overview

Role involves executing cross-channel communications for e-commerce platform retention and engagement.

Locations

• Taiwan, Taipei, Taipei

Requirements

• Minimum 3 years of experience in growth, marketing, CRM or BA roles
• Familiarity with CRM software required
• Strong project management and communication skills

Responsibilities

• Collaborate with cross-functional teams
• Assist CRM Manager in planning and executing programs
• Manage user lifecycle segmentation and reporting
• Drive platform retention and engagement metrics
• Analyze CRM initiatives through A/B testing