Senior Consumer Lifecycle Marketing Manager

Overview

Role involves leading personalized, data-driven engagement strategies in healthcare marketing.

Ideal candidate has 5-7 years of experience in lifecycle marketing, preferably in healthcare.

Locations

• United States

Requirements

• 5-7 years experience in lifecycle or email marketing
• Hands-on experience with automation platforms
• Strong copywriting and content strategy skills

Responsibilities

• Lead lifecycle marketing programs
• Create automated campaigns
• Manage monthly email newsletter
• Define KPIs and lead A/B testing
• Work cross-functionally with teams