AlayaCare

Campaign Marketing Specialist (B2B SaaS)

AlayaCare

Overview

Role focused on designing and executing B2B demand generation campaigns in a SaaS environment.

Ideal candidate should have 3-5 years of digital marketing experience, preferably in a SaaS business.

Melbourne, Sydney, Brisbane, Adelaide location preferred

hybridmidpermanentfull-timeEnglishGoogle AdsanalyticsHubSpotSalesforce

Locations

  • Australia, New South Wales, Sydney
  • Australia, Victoria, Melbourne
  • Australia, Queensland, Brisbane
  • Australia, South Australia, Adelaide

Requirements

  • 3-5 years in Digital Marketing
  • Marketing qualification or equivalent experience
  • Hands-on experience with Google Ads, Analytics, Tag Manager, HubSpot or Salesforce

Responsibilities

  • Design and execute multi-channel B2B Demand Generation campaigns
  • Manage digital advertising and paid media
  • Collaborate cross-functionally with Sales and Marketing
  • Drive top-of-funnel lead generation
  • Track, analyse, and optimise campaign performance
  • Support content and email marketing efforts
  • Leverage data and insights for strategic decisions

Benefits

  • Competitive salary package
  • Flexible hybrid work
  • 5 wellness days/year
  • Up to 90 days/year working from anywhere
  • Flexible benefits bonus package of $1250/year
  • Company paid parental leave
  • Team lunches and events
  • Health and wellness activities